Gem of the day

It's been a long, gem-filled week. Let's take a step back and have a thoughtful moment about the role of design in the sustainability industry (it is indeed an industry, at least for marketing and CSR, at this point). I've had enough of sexy, abstract imagery--like this tantalizing, moist 'drop of water' which accompanies what would otherwise be a basic article.

From Hess Corporation's inexcusable abuse of developing country scenes to mind-numbing examples like this one, here's my crusading moment: stop the pain. It's time to capitalize on the power of design to tell a story, not to accompany text meaninglessly.

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