8.29.2010

Gem of the day

In the latest installment of The Corporate Thought Leadership Wars, I discovered the Philips CR microsite today: Because Better Cities Make Better Lives. It's clearly a direct response to IBM's Smarter Planet initiative--which I love--in which Smarter Cities feature prominently.

Both initiatives are highly commendable. They represent an excellent use of corporate resources--read: core products and services, in this case technological expertise and tools--to tackle global challenges. But they're essentially redundant. And sorry Philips, but IBM was first. Let's see some intra-industry collaboration already. The next decade will require a superhero approach to leveraging corporate resources to make smarter, better cities, not competing thought leadership.

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