8.20.2010

Gem of the day

ClimateCounts has released their annual scorecard, and guess who's on top? AstraZeneca, a pharmaceutical company which earned 79 points out of a possible 100.

Let's take a step back and review the methodology of the scorecard. Which industries does it cover? "An updated evaluation of 47 of the top companies in the pharmaceutical, home and office furnishing, toys and children’s equipment and large appliance sectors." Strange. How does measuring performance across these industries incentivize competition? Does a pharmaceutical company really care how an office furnishing company is doing on reducing their carbon footprint?

And then there's the criteria. "22 criteria that measure companies’ efforts to assess their own climate footprint, reduce their emissions, support (or block) progress on major climate legislation, and communicate their efforts to consumers." That's all? It's entirely based on carbon reduction numbers and corporate stated efforts to not lobby Congress, essentially.

Dubious.

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