Gem of the day

...in which we learn just what Shell actually meant by their current 'Let's Go' thought leadership campaign.

I'm tempted not to classify this one as a 'gem', because it's so truly devastating. But here goes, as reported by the FT this morning:

"Royal Dutch Shell is planning a rapid expansion of its North American business to raise production by 40 per cent to 1m barrels equivalent per day in 2014, including gas, Canadian oil sands and deepwater oil."

And what else is news in their strategy?

"One of its announcements included approval for a deepwater project in the Gulf of Mexico where BP is a junior partner."

And, finally, what does their CEO, Peter Voser, have to say about what this traditional energy investment means for Shell overall?

Mr Voser said: “Shell’s oil and gas will be an important part of the energy mix in this region and upstream Americas will be a key growth engine for Shell in the years to come.”

Let's...not go?