A well-rounded collection of greenwash 'gems', non-environmental wonders, and things that are actually good.
The objective: help the sustainable business agenda take a long, hard look in the mirror.
9.17.2010
Bonus gem
A must-read on how Wal-Mart is reinventing marketing through sustainability communications. The gem:
"Again, feel free to hate the company, but it is inexorably working toward making itself impossible for consumers to live without."
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