11.01.2010

Something that's actually good

Alex Steffen, the genius editor of WorldChanging, is almost always a reliable source for Something That's Actually Good. As is the case with this brief post of his from last week. It led me back, once again, to something he wrote nearly a year ago, the key gem of which appears below. It's a call to action to reject incremental change for what it increasingly is these days--a lack of commitment to real change or, worse, greenwash.

"In fact, I'm increasingly suspicious of any proposal to make something less unsustainable, rather than following a measured path to zero impact. Surrounded by a global leadership culture that values above all else civic incrementalism, compromise and moderation (sometimes for very good reasons), many of us tend to assume that progress is gradual and that steps in the right direction are at very least a good start. But that thinking is dysfunctional for the times in which we find ourselves. We need (for really direct and documented reasons) bold, rapid action and the completion of goals on a strict timetable. If any particular action can't make a case for itself as part of a bold and rapid shift, I increasingly suspect it's a sparkly distraction, not a stepping stone."

Ah.

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