Gem of the day

I never get tired of skimming articles like this one from today's Environmental Leader:

"Businesses Stay the Course on Sustainability"

Firstly, any article that co-ops language from George W. Bush for a headline gets my instant praise. But it's the gem after gem that line the actual content that really delivers joy. In this case, we're given the results of BSR's latest poll of that ambiguous crowd, "people that work at big companies that are BSR members", or, in their words, "survey respondents...drawn from a majority of BSR’s global network of more than 250 member companies".

Their key finding? A sound majority of 84% are "somewhat or very optimistic that global businesses will embrace corporate social responsibility (CSR)/sustainability as part of their core strategies and operations over the next five years, despite an uncertain global economy". Sounds great, I especially love how they combined respondents who answered 'somewhat' with those who were 'very optimistic'.

Here's a few other bonus gems:

• "Social issues advanced in the rankings this year, with workers’ rights taking the most notable jump, moving to the top of the list of 'very significant' priorities."
• Second on respondents' list of priorities, "human rights"

Right.