Gem of the day

More jargon from the vortex that is the "sharing economy" (via BSR):

"Companies like Airbnb, Lyft, and Kickstarter are using technology and community networks to create new business models and unlock value. Gorbis...kicked off the conference by giving a name to this sea change: 'socialstructing'. As networks become a more powerful force in our economy, socialstructing is how organizations and individuals are 'creating value by aggregating micro-contributions by large networks using social tools and technologies.'"

Translation: businesses are learning that the way people traditionally have gotten by pre-capitalist globalisation - through trusted social connections, within communities - might have something to do with how value is created.

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