Witness this initiative from a Canadian gas extraction company, Talisman Energy: a coloring book for children to tell them all about "fracking" (without using that particular term of course):
"I am here to teach you about a clean energy source called Natural Gas, found right here in the Twin Tiers! Natural Gas is a clean-burning fossil fuel. It is one of the cleanest, safest, and most useful of all energy sources."
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