A well-rounded collection of greenwash 'gems', non-environmental wonders, and things that are actually good. The objective: help the sustainable business agenda take a long, hard look in the mirror.
3.29.2010
Gem of the Day
More revelations from the Green Confidence Index! It's proving a bountiful source of gems. In the project's latest survey results released today, we find out the shocking truth--that Americans' driving habits "aren't exactly up to par, when viewed from a green perspective."
"The Index found that while there's been some improvement in Americans' driving habits over the years, there remain ripe opportunities to cut pollution and oil use today. For example, only 58 percent of us are moderate drivers, accelerating and braking slowly, rather than engaging in jackrabbit starts and stops."
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